Wednesday 17 February 2010

With information comes light.

I heard a senior executive from Facebook say this recently and it has stuck with me. Taking this saying and stretching it to its limits was an interesting exercise (sad I know, but my excuse is that I was stuck on a packed commuter train heading home from London).

If information brings light
then
knowledge must be an open door with the light shining through and the conviction to walk towards it
leading to
understanding as one recognises the source of the light.

To run a business we must have information but, to take informed decisions, we need to turn it into knowledge and act on that knowledge. Only after acting do we stand a chance of understanding.

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