Thursday 19 March 2009

On the move


I had a conversation earlier this week with a contact who was looking to get more connected. He is very successful salesman, working for a company that is bucking the downturn, but he knows he needs to stay better in touch with the office.

Whilst the web has been with us for many years, and applications have used the Internet for a good while there aren't many smaller business taking advantage of the benefits. CRM applications are particularly suited to using the web but sales people are often reluctant users. Sometimes it's a fear of the technology but most frequently it's a fear of being checked up on.

We are implementing Sage ACT! for his company that will allow them to co-ordinate all activities, keep travelling employees in touch with client activity and give the sales people access to relevant information. All for under £6k! Since their average deal size is around £20k and the average salary is £25k it wont take much to give an early ROI:


  • Increase close rate

  • Shorter lead to close time

  • Reduction in office admin time to support external staff

  • Tighter management of new leads

  • More accurate forecasting ....

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